Charlie Birney and I are now on Episode 6 of our new social media podcast – “Practically Social: The Jeff and Charlie Show.” In this episode, we sit down with Liz Borcik, social media senior manager with Planit, to talk Periscope, social media trends, interns in the workplace and more!
Activists and average citizens with their smartphones have radically changed the field of crisis communications. It used to be relatively easy to control a message during a crisis, says Ed Tobias, formerly with the Associated Press and now owner of Tobias Communication Strategies. You could call a few reporters or hold a press conference to disseminate your […]
I was recently asked for my thoughts on what’s the latest in social media. There’s no easy answer, as new tools arrive every week and the focus constantly shifts, but as of this day in May, 2015, here’s my take: Live Video – Two new apps are demonstrating the popularity and usefulness of allowing users […]
I was honored to be elected co-president of the Maryland Chapter of PRSA this week. Below is the press release the chapter distributed: The Public Relations Society of America Maryland Chapter (PRSA-MD) has named its 2015 Board of Directors. The newly elected board consists of: Co-Presidents Jeffrey A. Davis, APR Principal, J. Davis Public Relations, […]
Text-only press releases won’t get you too far in today’s newsrooms, according to a panel of journalists speaking at Capitol Communicator’s recent Convergence in Communications Conference. “I still get information from email, but what will we do with just the words in an email?” asked Bloomberg’s John Hughes. “The content needs to go onto the web, so […]
“If I had more time, I would have written a shorter letter.” – Quote commonly attributed to Mark Twain Focusing on brevity and conveying a single message is one of the greatest challenges in media training yet it’s the key to increasing your “quotability quotient,” according to a train-the-trainer session I attended led by media […]
I’m looking forward to speaking at the upcoming Convergence in Communications Conference, set for March 6 at Artisphere in Arlington, Virginia. I’ll be on a panel discussing podcasting and video casting, sharing tips and insights into how to integrate podcasting with your communications program. While podcasting has been around for many years, it is emerging as […]
Want your story on WBAL-TV? One of your biggest challenges is getting the attention Jessica Rahn, the station’s guardian assignment editor who says she’s not afraid of anyone, has a backlog of 6,000 emails and will take your phone calls in the afternoons, please. Speaking to a packed room of PR professionals at the station’s […]
This article appears in the Winter edition of OWU Magazine published by my alma mater, Ohio Wesleyan University. It summarizes a social media campaign I helped to develop for the Council of Independent Colleges in Washington, D.C. By Amanda Zechiel-Keiber “They make degrees so expensive that people can be buried in debt for life.” Sound familiar? […]
I recently led a social media workshop for college presidents during a conference in San Diego — “Twitter Tutorial (for Presidents): Triumphs, Trials, Trends and Tips.” Joining me were two presidents who actively tweet and could share example after example of reasons their peers should engage with students and communicate important messages from their their own […]
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