Media interviews are a fantastic opportunity to share your brand’s message. But they require strategic preparation to ensure your on-camera presence is polished and the message is properly refined.   Jeff was…

The Black press can get overlooked but it’s a trusted source of information for America’s 50 million African Americans and tells stories and uncovers truths that you won’t find in the mainstream…

A new survey of journalists provides insights into the evolution of their use of social media. Of interest to those who are asked to “pitch” stories is the preferred method of contact:…

Text-only press releases won’t get you too far in today’s newsrooms, according to a panel of journalists speaking at Capitol Communicator’s recent Convergence in Communications Conference. “I still get information from email, but…

In my experience as a newspaper reporter, the best quotes came outside the boundaries of the “formal” interview. On the record whether they realized it or not, my interviewees were more relaxed…