PR and Communications Trends to Watch in 2021
If 2020 has taught us anything, it’s that we have no idea what’s in store for the new year, but here goes! Brevity Rewarded Audiences will demand even shorter and faster content in…
Continue readingUse Crisis Levels to Prepare for the Unknown
There was the gruesome death by snowplow at the ski resort parking lot. Accusations of mismanagement at a Washington, D.C. attraction. An executive’s insider trading. Sexual harassment at a private school. Carbon…
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Practically Social Episode 23: Half-Truths, Disinformation and Lies
We need to be on guard against attempts to influence us with messaging trickery, much of it orchestrated from abroad. In this episode of Practically Social, co-hosts Jeff Davis and Charlie Birney…
Continue readingBrands Looking for a Simpler Way to Connect
The 2021 Social Media Trends Report by HubSpot and Talkwalker is out, and while it includes multiple TikTok mentions, two predictions stand out. Expect to see a rise in newsletters and podcasts…
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JD/PR Selected as Maryland PR Agency for National Alliance of Independent PR Pros
PR Consultants Group, a national network of seasoned public relations professionals in top markets across the U.S., has added five new members to its alliance of independent PR firms, including Jeffrey Davis…
Continue readingWhat Journalists Want in Your Online Newsroom: Start with a Real Person
Your website press section could keep you from being quoted in The New York Times. I’ve seen it happen, a missed opportunity that a company in the technology space still doesn’t know…
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Own the Situation or Let it Own You
Nearly everyone has a cell phone in their pocket and that means you better be extra ready for the spotlight if something goes wrong. Just ask anyone in public health or national…
Continue readingContent Marketing: Latest Thinking & Strategies
Jeff will be leading a panel discussion at the upcoming Marketing Advertising Communications Summit (Oct. 22-23, 2020) on the topic of content marketing. Hundreds of communicators are expected at the online summit,…
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Practically Social Episode 18: Meet TikTok Tammy!
You’ve seen her smile-inducing and high-energy dance moves on Good Morning America and the Steve Harvey Show, and now she’s our guest for a special episode of Practically Social! Jeff and Charlie…
Continue readingMeet the Moment with Interim or Outsourced PR and Marketing Communications
Covid-19 has changed us. Companies are building best-of-the-best marketing teams based on talent, not location. Following an affiliation with a PR firm, JD/PR is back as an independent consultancy to help you…
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