It’s always nice to be recognized for a campaign’s efforts, and a national social media program I helped to develop recently won two national Gold Awards in the Association Media & Publishing EXCEL Awards program for “Social Media Innovation and Strategy” and “Integrated Mixed-Media Campaign.” The Power of Liberal Arts campaign (featuring Twitter characters Libby […]
I recently led a social media workshop for college presidents during a conference in San Diego — “Twitter Tutorial (for Presidents): Triumphs, Trials, Trends and Tips.” Joining me were two presidents who actively tweet and could share example after example of reasons their peers should engage with students and communicate important messages from their their own […]
I’m looking forward to being part of a panel on crisis communications and social media Nov.3 that will bring attendees the latest thinking on how news organizations are using tools such as Twitter and Facebook during crisis situations. Find out more about the session, “Crisis Communication in a Social Media World,” and register for PRSA’s Mid-Atlantic […]
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