Tag: Social Media
College Presidents Who Tweet
I recently led a social media workshop for college presidents during a conference in San Diego — “Twitter Tutorial (for Presidents): Triumphs, Trials, Trends and Tips.” Joining me were two presidents who actively…
Continue readingWhat the ‘New PR’ Looks Like
Anyone still practicing “press release PR” is having a tough time these days as the “new PR” has forced them to build their own audiences, generate their own content and take a…
Continue readingBaltimore PR Firm Partner Discusses Social Media Trends
I was recently asked to serve as a guest lecturer at Johns Hopkins University, presenting my views on social media trends. As I told the students, this list will likely change by…
Continue readingLegal Marketing Presentation: ‘Social Media — Strategy is Key’
I’ll be making a presentation to the Baltimore City Group of the Legal Marketing Association on social media for law firms and other business-to-business organizations. Here are the details: Social Media — Strategy…
Continue readingFinding a ‘Mutually Beneficial’ Definition of Social Media
A few posts ago I commented on the PRSA-led campaign to develop a modern definition of public relations, with crowd-sourced votes on three finalists now being tabulated. Caution: some are still clunky with PR…
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