Tag: Baltimore PR
A Practical 2016 To-Do List for Communicators
We don’t need another “2016 predictions” post, so here is a checklist showing my take on where the top communications topics stand today and what you should either be doing or experimenting…
Continue readingTrying to Reach Journalists? Start with Email and Social Media
A new survey of journalists provides insights into the evolution of their use of social media. Of interest to those who are asked to “pitch” stories is the preferred method of contact:…
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Journalists: Connect With Us on Twitter and Share Images and Links
Text-only press releases won’t get you too far in today’s newsrooms, according to a panel of journalists speaking at Capitol Communicator’s recent Convergence in Communications Conference. “I still get information from email, but…
Continue readingThe ‘Main Thing’ Your Spokesperson Needs to Know
“If I had more time, I would have written a shorter letter.” – Quote commonly attributed to Mark Twain Focusing on brevity and conveying a single message is one of the greatest…
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Will Serial Make a Lasting Impression on Baltimore’s Image?
Once again, Baltimore is getting international attention for a crime story, and this time it’s for Serial, the podcast that’s setting records with more than five million downloads. A question for communicators and…
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Tourism Excellence Award for Star-Spangled Spectacular
At the Maryland Tourism and Travel Summit held earlier this month, Star-Spangled Spectacular, the Maryland War of 1812 Bicentennial Commission, the Maryland Office of Tourism and Visit Baltimore received the “Judges Award of…
Continue readingBaltimore PR Firm Partner Discusses Social Media Trends
I was recently asked to serve as a guest lecturer at Johns Hopkins University, presenting my views on social media trends. As I told the students, this list will likely change by…
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