“We are thrilled…”

For those who follow AP Style, which should mean anyone in PR who communicates with the media, note the new guidance the Associated Press released for their “quotations in the news” entry: ☑ In general, use the verb “said.” ☑ The verb “announced” is acceptable when referring to an announcement. ☑ Generally avoid wording such […]

The Various Ways PR People Irritate the Media

What are the most annoying, automatic-delete emails that land in reporters’ inboxes? The pet peeve question was posed to the Baltimore Sun’s top editors during a recent meet the media discussion hosted by the Baltimore Public Relations Council. Number one annoyance? A recent spike in pitches proclaiming “New Study: [Insert State] Ranks [1-50] As [Insert […]

JD/PR fees for 2024

J. Davis Public Relations, LLC’s fees for 2024 remain unchanged from 2023’s fees and are as follows: Public Relations services: $235 per hour Includes consultation and planning, messaging and outreach strategy, development of content, creation of media lists, media outreach and fulfillment, social media consulting, content, monitoring and reporting. Routine out-of-pocket expenses for items such […]

Davis to Lead Session on B2B Marketing Strategies During Mid-Atlantic MarCom Summit

Jeffrey Davis has been selected to lead a panel discussion on the latest strategies for business-to-business marketing at the upcoming Mid-Atlantic MarCom Summit, the most respected marketing and communications conference in the Mid-Atlantic region. The session, “B2B Marketing in the Digital Age: Strategies for Success,” will offer an insider’s look at how businesses are communicating […]

Davis to Share PR Insights as Keynote Speaker at Baltimore PR Conference

The Baltimore Public Relations Council has announced details for its 7th Annual Communications Spring Training Workshop scheduled for Thursday, April 20 at Loyola University Maryland’s Graduate Center. This half-day event brings together the best and brightest of the Baltimore region’s PR and marketing professionals for a series of informative workshops covering a broad range of […]

PR – Doing a good deed and getting caught

This commentary was originally published on Strategic, the online B2B PR publication for executives in the USA, UK and Ireland. My favorite PR definition is one I heard years ago: “Doing a good deed and getting caught,” writes Jeffrey Davis. That means you did the right thing, someone else saw your actions, and they shared […]

What the media wants (and when)

Brevity is the answer when it comes to helping journalists, two recent studies show. Thinking of abandoning Twitter (now X) in the face of all the Elon Musk drama? Not such a good idea if you work in PR. Most journalists turn to online newspapers (57%) or X (18%) first for news, according to a […]

JD/PR wins Award of Excellence for Media Relations at 2022 ‘Best in Maryland’ awards

J. Davis Public Relations was among the award winners at the Public Relations Society of America, Maryland Chapter’s annual “Best in Maryland” awards event held Dec. 8 in Owings Mills. Working with the Greater Capital Area Association of REALTORS® (GCAAR), JD/PR devised a media relations strategy aimed at increasing GCAAR’s visibility with the business media […]

SEO myths, missteps and magic

As tempting as it sounds, SEO will not deliver instant results. No keyword tricks or tweaks will boost your ranking overnight. SEO takes time. “You can’t just wave a magic wand and make rankings appear. There’s a lot more to it,” said Adam Levine, Senior Manager, SEO, Appian Corporation, speaking at the Mid-Atlantic Marketing Summit […]

Davis to lead “SEO Best Practices” Session at Mid-Atlantic Marketing Summit

TYSONS, Virginia – Baltimore PR firm pro Jeffrey Davis has been selected to lead a panel discussion on trends in search engine optimization (SEO) at the upcoming Mid-Atlantic Marketing Summit, the most respected marketing and communications conference in the Mid-Atlantic region. The session, “SEO: Trends, Developments & Best Practices,” will offer an insider’s look at […]