If you run an advertising or marketing agency you know the drill. You assign agency PR and marketing duties to J.D., the new assistant account executive who’s not extremely busy. All is fine for a few months, but new accounts arrive, J.D. is really good at what does, clients love him and voila, agency PR […]
The Public Relations Society of America Maryland Chapter (PRSA Maryland), the leading organization serving communications and public relations professionals in central Maryland, has announced its 2021 president, executive committee, and board of directors, including JD/PR’s Jeffrey A. Davis, APR. The chapter elected David Marshall, Ph.D., APR as 2021 President. Marshall is professor and chair of The […]
If 2020 has taught us anything, it’s that we have no idea what’s in store for the new year, but here goes! Brevity Rewarded Audiences will demand even shorter and faster content in 2021. So I’ll make this brief and practical. Expanded Talent Pool Covid taught us we can do remote work. Next up: smart hiring […]
PR Consultants Group, a national network of seasoned public relations professionals in top markets across the U.S., has added five new members to its alliance of independent PR firms, including Jeffrey Davis of J. Davis Public Relations (JD/PR) representing Baltimore and Maryland. Davis has more than 25 years of experience in positioning and reputation management, particularly […]
Your website press section could keep you from being quoted in The New York Times. I’ve seen it happen, a missed opportunity that a company in the technology space still doesn’t know about. While handling national PR for the Grand Prix of Baltimore I landed a story about a new technology some of the racing […]
Jeff will be leading a panel discussion at the upcoming Marketing Advertising Communications Summit (Oct. 22-23, 2020) on the topic of content marketing. Hundreds of communicators are expected at the online summit, focusing on what’s working today and what will work in the future. The two-day event is expected to feature 80 keynoters and panelists. […]
Covid-19 has changed us. Companies are building best-of-the-best marketing teams based on talent, not location. Following an affiliation with a PR firm, JD/PR is back as an independent consultancy to help you grow your business with an experienced “strategy first” communications team that you control as your PR and marketing needs change. Contact JD/PR for: […]
Two organizations in Maryland won a 2016 Silver Anvil from the Public Relations Society of America Communicators and J. Davis Public Relations is proud to be one of them. The awards were presented during a gala event in New York City June 9 for the program known as the icon of best public relations practices. Working with The Council of […]
Guest Post by Trevor Davis With all the social media platforms out there marketers are always on the lookout for the next tool to reach consumers. They have perfected this art on Twitter and Facebook, have moved on to apps like Instagram and are experimenting with Snapchat. But what they don’t realize is that they […]
We don’t need another “2016 predictions” post, so here is a checklist showing my take on where the top communications topics stand today and what you should either be doing or experimenting with this year. Here goes: 1. Do you have a social media policy in place? One that encourages employees to amplify your organization’s […]
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