As a former daily newspaper reporter, Jeffrey Davis of JD/PR has insights into what the media is looking for and the best ways to tell your story.
Media Relations Services:
- Messaging that resonates with the media
- Tools: Fact Sheets; Images; Press Releases
- Media lists
- Paid wire service
- Strategies for effective media outreach
- Media monitoring
- Amplification of coverage via social media
Why not rehearse (and make mistakes) in your conference room vs. “winging it” when the cameras are rolling?
Sample JD/PR Media Training Session Agenda:
- Overview of Media
- Definitions of “News”
- What Makes Reporters Tick
- The Soundbite
- Softball/So-So/Gotcha Questions
- How to Prepare for an Interview
- Taped Mock Interviews to Practice Message Delivery